Design, development and Infographics with a global impact

Dot Think Design brings campaigns for change to life

For its annual “Planet Over Plastic” challenge, Elephant Journal sought ways to reinvigorate and inspire readers toward mindful change. Dot Think Design worked closely with the editorial team at EJ to make the directives clear and accessible, delivered one day at a time. The collaboration resulted in user-friendly formats available in daily increments as both a slideshow and outlined as an infographic (below). We crafted inviting, simple and clean design to efficiently and effectively communicate 31 habits that can make a difference. 

What’s more, we changed too. Emily, our Director of Content Marketing, strategically stashes reusable bags in every nook and cranny for convenient access and a no-excuse approach for the family. Leslie, Media Manager, took it a step further, purchasing a retractable reusable stainless steel pocket straw, complete with brush and case. Corti, our Principal and Creative Director, still shamefully lured by single-use plastic bottles has developed all sorts of fun projects with them for her boys. Every step counts.




Gigi Yogini – Public Figure Website

When working with our clients, in particular people who are selling a lifestyle service – we like to encourage them to feature themselves all over the website in high-quality imagery and story-telling. Gigi Yogini’s website is a great example of how to feature oneself. She has a number of photos, from headshots and her in landscapes to images of her doing yoga and even just sitting with her pup. By showing her face and her smile, she is making it easy for users to connect with her personally. By marrying captivating imagery with headlines that encourage an emotional connection, users are engaged more deeply in the material which ultimately, aides in conversion.

Gigi’s yogini features a customized backend WordPress interface so she can edit her site, list integration, customized purchasing pages driving to paypal and a blog. This site tells Gigi’s story – that she is a bright light and can help you shine your own radiance.